Monday, February 27, 2012

Trends affecting the pharma and biotech sector, how companies can prepare for them

I had the chance to present at the European Pharma Competitive Intelligence summit in Zurich last week, in my capacity as senior investigator at competitive intelligence experts I.S.I.S. Global. Interesting group of people and highly interactive session. Here's the slides of the presentation, which had 2 major objectives:
  • discuss trends affecting the pharma & biotech industry in the next 5-10 years;
  • show how CI departments can use such megatrends assessments to increase their strategic relevance within their organization.

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